Okay, going to Stampin’ Up!’s convention this year was an amazing experience (it usually is though). This was my sixth year and the best one yet! I loved all the people, the samples, the prizes, the gifts, the classes (Holly Linford is AH-MAZING), meeting so many of my My Digital Studio friends, and rubbing shoulders with the My Digital Studio techies. Little did I know then, it would lead to THIS: ME guest blogging HERE!!!
I swapped digital card samples last year at convention and they seemed well received. However, I was also carrying around an adorable little five-month-old, so I thought maybe people were swapping with me to “ooh and ahh” over the baby. Well, of course this year I wanted to swap digital cards again. But I was nervous as to how they would be received.
So this year I wanted some really great designs that took a little extra time, used some fun techniques, and that showed some of the advantages of the software. I came up with two of the designs on my own, and two were inspired from the catalog. For your viewing pleasure, here they are:
Totally cute, right? My favorite was the animal one. I was going to print them at the local office supply store, so I set them up four to a page. Anyhow, I was trying to think of a way to put all of my information on the backs. Then, inspiration struck! As I looked over on my counter I saw my stack of mail and half of it had these funny-looking little black and white boxes. Thanks to my newest toy, an Android phone, I knew what they were and I was going to figure out a way to make them work for me.
I “googled” around a little and found out that they are called QR codes. There are multiple free websites that you can go to and make your own little boxes (I used qrstuff.com). All you do is input your blog address, text, phone number, e-mail address, etc., and it generates a JPEG that you can then add to anything. Then there is a Smart Phone App that can scan the code and take the user directly to that site. I figured I would give it a shot, enter my blog address, and add it to the back of my swaps. Why not? I am sure that a lot of demonstrators looked at the back of my swaps and wondered what the heck it was; the others pulled out their smart phones and landed on my blog. Here is what the back of my swaps looked like. I felt so clever!
I figured the most beneficial site to send other demonstrators to would be my blog, so I could more fully explain the swaps. I knew this was going to be a BIG idea. When I showed it to people from Stampin’ Up!’s marketing departments and, of course, the My Digital Studio department, I could tell they were excited about it too. That’s what brought me here. Someone even told me the idea was brilliant. Woo Hoo!!!!
However, I couldn’t just show you something I had already shared at convention, so of course I HAD to create something new. As a demonstrator, I am always looking for new ways to market my business, so I had the idea of creating a tag that I could hand out to customers showcasing the benefits of My Digital Studio and all of Stampin’ Up!’s products.
I designed this to coordinate with my demonstrator business website (of course), because I LOVE the Up, Up, and Away Stamp Brush Set and Big Top Birthday Suite. When someone scans that little code on the back with their Smart Phones, it will take them right to my website. I am hoping that this will become a great marketing tool for demonstrators, as it will be a new and quick way to introduce potential customers to Stampin’ Up!
Guest Blogger: Jeanna Bohanon, Stampin’ Up! Demonstrator